The key is to demonstrate the impact you've made, the change you've enacted, initiatives you've led, and the results you've delivered. Be sure to include any jobs that you deem relevant to where you want your career to go, and use two to four interesting and impressive bullet points for each job you include.Īlso, use engaging action words to show not just what you did, but what you accomplished in each position. You don't have the same two-page rule here, but you do have internet readers with short attention spans. You can do better than simply cutting and pasting your resume onto your LinkedIn profile. By creating a strongLinkedIn profile that uses those terms, you can make yourself more visible to recruiters and others with an interest in locating people in your field. Why are keywords so important? Well, anyone who conducts a search for employees with the same job title and responsibilities as you will likely use some of those common words and phrases in their search parameters. Select some of the most commonly cited skills and duties and make sure to include those specific words and phrases throughout your profile text. To select the right keywords for your profile, you should conduct a search of job descriptions attached to open positions in your field that are of interest to you. Proper use of keywords is one of the most important best practices for a LinkedIn profile. Use the right keywordsĪs you craft your summary and other sections of your LinkedIn profile, don't forget to include relevant keywords. My team and I stay updated on the latest trends in information security, to not only keep Acme Hospital safe but also on the cutting edge.” 4. With a focus on database management, my job ensures critical computer systems, medical files, and patient history remain active and never fail. “As an Information Security Analyst at Acme Hospital in Sacramento, I manage the day-to-day flow of information into and out of five hospitals and two emergency centers. Here's a LinkedIn summary example that we love from our article, How to Write a Powerful LinkedIn Profile Summary: Be creative and paint a picture of who you really are as a professional. Instead, keep it to less than half of that. Don't just focus on your past experience, but on what you do well and what you can bring to a prospective employer.Īttention spans are short these days, so don't use up all of those 2,000 characters. Your summary can be a longer form of your headline here you have 2,000 characters to work with, so you can dive in a little deeper. Craft an interesting summaryĪ big part of learning how to create a good LinkedIn profile is recognizing that your LinkedIn summary gives you the perfect opportunity to tell your story. Just like that you've told them your job, what you bring to the table, and provided a little credibility easily and effectively. For example:Īdvertising Sales Rep helping clients create winning branding strategies. Are you speaking to industry peers, customers, or headhunters? Write for your target audience. Don't forget to keep your target audience in mind. Instead of just listing your job title, mention your specialty and how you benefit your company or customers. You have 120 characters to work with, so why not write something that pops? Think of it as a small billboard advertisement for you and what you do. The default settings will fill this in with your current position and that's okay for starters - but it can be whatever you want. Your headline is positioned right below your name on your LinkedIn profile and will be the first thing that profile visitors read. With the huge numbers of people on LinkedIn, those without a photo are easily pushed aside. If you don't currently have a professional headshot to use, it's worth the investment. Be creative if that fits with what you do or who you are, but remember that this is the first impression people will get from your page. The most simple thing that you can do is to put a face to your name and add a LinkedIn profile picture - and a good one at that. Here are 12 simple tips to help make your LinkedIn profile stand out: 1. You need a good LinkedIn profile that draws attention, says the right things, and helps you to really connect with the people who can help you to develop your career. However, it's not enough to just have a LinkedIn page. If you're looking for a job, that's essential. Your LinkedIn profile is your chance to get your name and face in front of hundreds (or even thousands) of professionals in your industry. If you're serious about your career and professional advancement, you need to know how to make a good LinkedIn profile that's optimized and up to date. With more than 875 million users worldwide, LinkedIn is easily the largest professional network on the planet. No matter what stage of the job-search process you're in, you'll always need a LinkedIn profile that stands out
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